About me
I am an engaging communicator with a passion for stories. I started my career as a journalist, writing and editing for community newspapers for more than 12 years. Newspapers taught me not only how to recognize a good story, but how to distill it and tell it well.
Effective marketing and public relations are about telling good stories. As senior writer and marketing specialist at Wyoming Medical Center, I helped coordinate the rollout of a new hospital logo and tagline, centered around strong storytelling. I am an excellent content marketer who will craft campaigns that elevate your brand, foster new relationships and drive your organizational goals.
Finally, I am a skilled spokesperson and Public Information Officer, certified in Incident Command through FEMA’s Emergency Management Institute. I have managed internal, external and crisis communications for a variety of audiences. I am an experienced manager and winner of multiple national, regional and statewide writing and marketing awards.
Currently, I am a senior writer and rankings editor at Times Higher Education of London | Poets&Quants, covering business education at the top business schools in the world.
Skills
Skilled manager with ability to pull together people from across varied departments to conceptualize and complete campaigns to meet an organization’s mission and goals.
Excellent communicator in all forms with 20 years experience in writing for various audiences, editing, proofreading and project management.
Experienced spokesperson who can field media inquiries, lead press conferences, craft messaging to promote organization's vision, and manage crises while fostering positive relationships with media, government and community groups.
Creative content marketing strategist. Experienced in EXCEL statistical analysis, Google Analytics and SEO management to drive results and identify opportunities.
Awards
2015 Gold Medal, Aster Awards, The Pulse: An international award recognizing excellence in medical marking in the United States, Canada and South America
2013 Wyoming Historical Society non-fiction book: They Served With Honor
2011 Wyoming Press Association: First-place special project, They Served With Honor
2010 Society for Features Journalism Excellence in Feature Writing: Reconciled, Casper Star-Tribune, Third-place
2010 Society of Professional Journalists Top of the Rockies: Reconciled, Casper Star-Tribune, Third Place
2010 Levine Writers Workshop: One of nine feature writers in the country selected for this exclusive writing retreat in Shandalee, N.Y.